Hi, I’m Einstein, and as you may know, I am Chief Product Developer at Crafty Beasts Brewing Company. If you are wondering how I pulled off my master plan to open a craft brewery for beasts, this is my story...
I admit this made me really sad. We do pretty much everything together.
Eureka, it came to me! I will make a delicious, nutritious, and conveniently canned beer for dogs.
The market research was simple. Spent some time out in the community talking with the locals at the parks, pounds, and popular pee spots. Well turns out, the dogs all agreed, as long as my craft brew is broth-nutritious and meaty they would drink it for breakfast, lunch, and supper. They would lap it up after a long hike, pack it for a picnic, and slurp it at the beach. (I must say my feline friends were a little peeved – they can be like that sometimes. But I understood. Deep down they just want to have a yummy drink and some fun too – and I am on that! Coming soon, my friends!)
So, I took my research to a local farm.
We needed healthy ingredients for our crafty brew and the good luck is – we found them! Turns out, our local farmer has all these yummy fruits and vegetables that the humans don’t want. I guess they are shaped a little funny, and some have spots. Haha, that sounds like most of my dog buddies!
“This is is great for the environment!” The humans were excited and I was wagging my tail too!
And so I, Einstein the dog, am here to tell you today that my master plan has worked!
I can jump! I can prance! I can wiggle! And I slurp craft beer! Meet the proud Chief Product Developer at
the Crafty Beasts Brewing Company – and I am on a mission of nutrition.